Sarita is an East Coast/NYC native who transplanted to California to join Sonos as the Global Head of Digital Brand Experience. In that role, she oversaw every aspect of Sonos digital marketing - from strategy to activation - across platforms (.com, social, crm, search, etc.). She recently moved into a newly created role, heading up all customer engagement across channels for Sonos. Prior to her move to sunny Santa Barbara, she was an ad agency veteran. Sarita was on the executive leadership team at Havas Worldwide and the Global Director of Strategy, working with the network’s global clients on strategic and creative solutions to brand challenges. She also worked at Ogilvy, The New York Times and the U.S. Department of Commerce. Sarita is on the Board of Directors at the Brooklyn Community Pride Center and advises serval NGOs on building purpose-driven brands. She has a Master's degree in Communications, Culture and Technology from Georgetown University and a B.S. in Communications Sciences from New York University. She has been named a Crain’s 40 Under 40.