Jordan started her career at PHD, New York working in Beauty & Fashion on a variety of brands under the Elizabeth Arden portfolio. After her role as a media strategist for PHD, she joined the Global Comms Planning team for Mindshare Portland, OR. She worked as the Global Planning Supervisor for Facebook Inc., predominately on Internet.org, developer outreach, WhatsApp, B2B, and global platform growth in developing countries around the world. She also worked on Facebook brand & Instagram in western Europe and the States, developing communications strategies and media campaigns for all lines of business she touched. She gained exposure to Sport, Fashion and Fitness through Nike Global planning, also lead out of the Portland MS office, in addition to running the launch of Footlocker & Kevin Durant’s underwear line; Neff. Jordan currently leads communications for Blue Shield of California and Greyhound National at BSSP. She’s acquired a deep understanding of the Insurance & Travel industries and knows what it takes to get consumers to convert or act in these differing environments.