Ed DeCaria is Chief Product Officer of Nucleal, whose AI-powered brand strategy platform supports marketers and agencies in building unique, revered brands. Prior to Nucleal, Ed served as Head of Product at Likelihood and as SVP of New Products at Information Resources (IRI), where he led the development and commercialization of novel applications that combined data and design to drive extraordinary results for some of the biggest retail and CPG brands in the world. Ed graduated from the University of Michigan Business School in Ann Arbor, grew his career in Chicago, and now lives in the San Francisco Bay Area with his family.